Thursday, August 27, 2020

Who do you think is the hero of this novel Gatsby, or Nick Carraway? Es

Who do you believe is the legend of this novel Gatsby, or Nick Carraway? Give full purposes behind your decision I accept that The Great Gatsby is a book about a man, Gatsby that had a fanatical love over a lady, Daisy. It is tied in with getting his out of reach vain dream and finishing his objectives. So as I would see it the fundamental legend of the story is Gatsby and not Nick Carraway. Anyway regardless of whether this novel is expounded on Gatsby, we ought not think little of the job of Nick. It is just through him that we get to meet Gatsby; he is the person who is making him incredible for us. Indeed in spite of the fact that he is doing whatever it takes not to be a one-sided storyteller, we like Gatsby when Scratch likes him; we have a slight aversion for him when Nick detests him. Scratch is to a greater extent an observer than an entertainer in the story. He is only an eyewitness that through him we become acquainted with the other primary characters of the novel. He stays separated from the sentiment of Daisy and Gatsby even in spite of the fact that he is the one that united them. He is removed from different characters so he might expound impartially on them. This reality ...

Saturday, August 22, 2020

Female Genital Mutilation Essay -- History Human Rights Research Paper

Female Genital Mutilation Female Genital Mutilation is accepted to have begun in Egypt 2,000 years back and spread from that point. Just a couple of years prior, FGM was viewed as a social convention, yet now the United Nations has named it as an infringement of human rights. Canada, Denmark, the Netherlands, and the United States has pronounced Female Genital Mutilation reason for looking for refuge and is a culpable offense (1). Â Â Â Â Â Many of us never knew about Female Genital Mutilation until the account of Kauziya Kasinga, a lady from West Africa. Her dad didn't have confidence in polygamy, constrained marriage, or female circumcision. He kicked the bucket when she was 17 and the dad's sister acquired the home, exiled the mother, finished Fauziya's tutoring, and orchestrated a marriage as a fourth spouse to a man she had never met. The auntie planned her for the circumcision and she ran with 3,000 dollars that one of her aunties had spared. Â Â Â Â Â What is female circumcision? The female genital mutilation term covers three principle assortments of genital mutilation (2). There is the sunna circumcision; this comprises of evacuation of the prepuce or potentially the tip of the clitoris. Amusingly, sunna in Arabic signifies convention. This is done in light of the fact that it is accepted that the clitoris is a perilous piece of the female life systems. In our way of life, Freud expressed in his book, Sexuality and the Psychology of Love, that the disposal of clitoral sexuality is a fundamental precondition for the improvement of gentility. In 1979, the Affection Surgery was performed on ladies in the United Sates. Dr. James Burt, the Adoration Surgeon, presented clitoral movement (sunna circumcision) to the clinical field. He accepted and followed up on the possibility that extraction doesn't forestall sexual joy, yet improves it. Dr. Burt rehearsed in Ohio for very nearly ten years before he was uncovered after which he surrendered his permit. Â Â Â Â Â Clitoridectomy, additionally alluded to as extraction, expels the whole clitoris and the evacuation of the labia. Thirdly, there is a strategy called an infibulation. This is the most outrageous type of circumcision, it comprises of the evacuation of the clitoris, the labia, and the joining of the scratched sides of the vulva over the vagina, where they are made sure about with thistles or sewn with string. A little opening is kept to permit entry of pee and menstrual blood. A lady with this kind of circumcision must be cut ... ...is sure beyond a shadow of a doubt that if comparable torments were delivered on kid youngsters the entire world would ascend to stop it definitely. Works Cited 1. Barbarities Against Women: Female Genital Mutilation. Bricklayer, Marcia L. Sept. 1995. HTTP://WWW.WORLDCITIZEN.ORG/ISSUES 2. FEMALE GENITAL MUTILATION: AN INTRODUCTION. National Organization of Circumcision Information Resource Centers FGM Awareness and Education Project. Box 2512 San Anselmo, CA 94979 3. Female Genital Mutilation. http://www.hollyfeld.org 4. Female Genital Mutilation. http://www.hollyfeld.org 5. Related Press Article, Feb 1998, site found at http://www.feminist.org/news/newsbyte/february98/0218.html 6. Female Mutilation in Africa, Middle East and Far East; anon. http://www.religioustolerance.org/fem_cirm.htm 7. ABU-SAHLIEH Sami, To Mutilate in the Name of Jehovah or Allah: Legitimization of Male and Female Circumcision: accessible online at Http://wwwhollyfeld.org 8. Nawal El-Saadawi, The Hidden Face of Eve, Women in the Arab World, interpreted and altered by Sherif Hettata, Zed Press, London, 1980, pg.33 9. The Women's Watch, Spring 1996 Vol. 22 No. 2, pg.44-49. Fran Hosken, Editor.

Axiom Strategic Communications Essay Example | Topics and Well Written Essays - 2000 words

Saying Strategic Communications - Essay Example This technique reclassifies the present circumstance about the conference issue in Australia and how the Australian Hearing association battles to manage the ever-expanding cases in the nation. The association centers around hearing weakness for â€Å"Children and youthful grown-ups under the age 21 years, Indigenous grown-ups more than 50 and matured retired people and Veterans influenced during their working experience† (Australian Hearing 2011). Most of dynamic customers went to by authorities in all the years are between the ages 0-29 and 60-99, with the last shaping the most elevated rate in both male and female subjects. This gives the motivation behind why the element frames an indispensable segment in taking care of hearing misfortune issue in Australia and, in this way, the association to put itself deliberately to tackle these issues. The figure underneath shows the populace by level of dynamic customers going to the Australian Hearing by age gathering. This PR methodology looks to situate the Australian Hearing in a recognizable way opposite rivals in the conference items and administrations. Through this, the association sets industry norms and utilizations the most savvy and best worth methods for achieving its goals to the objective publics. Various messages will be utilized to impart the aims of the association. These will be through conveyed through intuitive online life stages, leaflets, and bulletins. The messages â€Å"Together we lead the world in giving our clients with the best hearing solutions† targets putting the crucial vision of the association a top plan. Through this, the association centers around smoothing out its strategies to be client situated to illuminate the particular debilitations of the client being referred to. The message â€Å"Setting the guidelines in Hearing wellbeing and sound-related research† blueprint to the significant target that the association is on the limit of accomplishing. This places the experts and the board all work towards an aggregate inspiration (Harris and Whalen, 2006, p. 107). The people are required to change over the entirety of their energies and collaborations towards establishing the tone in the exploration and hearing wellbeing administrations arrangement.

Friday, August 21, 2020

Environmental economics Essay Example for Free

Natural financial aspects Essay It is a natural quality of city life; it is a kind of huge scope open air contamination. It comprises of haze horribly defiled by the result of the wasteful ignition of coal. Concoction response between poisons got from various sources essentially car fumes and modern emanations. For every city that careful reasons for contamination might be unique, contingent upon the geological area, temperature, wind and climate factors, exhaust cloud in its intense structure happens particularly during the warm a long time of the year. Eminent, air contamination fiasco of this sort was recorded in December 1952 where London exhaust cloud kept going in the intense stage for five days and generally speaking for ten days. Setbacks were among steers and drama execution must be halted after the crowd had no vision of the stage. All the more truly however, it was assessed to have been legitimately liable for an extra 4,000 passings. Indicate the externalities/factors that have made this issue and the degree of the externalities in question, the effect and ongoing patterns. In unadulterated market economy asset assignment is the aftereffect of the choices of customers (families) and makers (firms) who try to amplify the contrast among advantage and brought about costs I. e. private advantage and private expense. Yet, in the shortcoming of the market economy is that it might neglect to assess any extra advantage or cost which overflow from the first choices. The expense or advantages extra to those which are the quick worries of the gatherings to an exchange are the overflows or externalities, they are not accommodated legitimately in the commercial center. Because of exercises of people or firms human based or normally contamination happens because of discharging an over the top substance to the earth in order to have unsafe impacts. Each time we inhale, we hazard breathing in perilous synthetics present in the air. These perilous synthetic compounds can be either in type of gases or particles and have different and various consequences for people and the common biological systems. Since it is situated in the environment, air contamination can travel effectively hence making it a worldwide issue and to a subject of collaboration and strife. Outflow of nitrogen oxide, carbon monoxide, sulfur dioxide, lead, suspended particulates and natural exacerbates that can vanish and enter the climate. Air contamination caused normally incorporates backwoods fires, volcanic ejections, wind disintegration, dust dispersal, vanishing of natural mixes and common radio action. This doesn't happen in bounty specifically areas. Most contamination is because of human movement. The greatest causes are the activity of petroleum derivative: consuming force plants and vehicles that combust fuel. These couple of elements are answerable for up to 90% of all air contamination in the United States alone. Different urban communities like Japan, China, Mexico and San Paulo have probably the most savage contamination discharge levels on the planet. The world we are in is driven by non-renewable energy sources, vehicles and different types of transportation I. e. tracks, trains, planes e. t. c. run principally on fuel got from oil. We can accordingly say that a portion of the contamination gives that we face at present are legitimately identified with the vitality decision we have. Cooking, warming, lighting, e. . c. for homes, work places, enterprises utilizing oil, coal and flammable gas making us inclined to contamination. Answers for this issue start with the rationale of cost. This is the place issues of sustainable power source options are recommended yet relating contentions of more prominent vitality effectiveness and dependence on sustainable power source is likewise upheld for. Some prominent air contamination debacles are for instance: the most plugged issues of recycled smoking. The smokers hurt themselves as well as others near to when they inhale this smoke. Modern outflows contributed to respiratory side effects for a few people and sixty passings in Meuse zone of Belgium in December 1930. In Danara, Pennsylvania, October 1948, twenty individuals kicked the bucket because of brown haze. This is a repetitive issue that has seen total populace death rate go up, maggot anticipation e. t. c, this is because of sicknesses present in current society and were absent 100 years go. Characterize utilizing models how strategies to decrease this issue could be estimated. Advantage the executives Policies set out to confine smoking are significant in accomplishing a sound domain and person. Strategies to control smoking are in actuality in certain areas, however close to home introduction ought to be roused and constrained at every possible opportunity. Anyway a blend of researcher, lawmakers, business pioneers and people is an essential for adherence and support with the end goal of accomplishing a superior situation. For this situation consequently recycled smokers are secured particularly out in the open places, this has thusly come about to a decrease in lung malignant growth, respiratory cases which would have cost the administration and the clueless people a great deal of cash for treatment. On understanding the cataclysmic impact of contamination and the ecological and individual expenses related with it, observing the air and condition battle lead to: (I) Education in schools and colleges where understudies start at a youthful age finding out about the impacts of contamination. They are instructed and prepared on the board and preservation which conveys in convenient in the procedure long periods of their life. (ii) Scientific gatherings have additionally been defined because of government strategies. These mean to contemplate the earth with a perspective on thinking of arrangements of infringing issues and finding enduring and functional arrangements (iii) authoritative bodes have additionally contributed massively by recording laws that control emanation. For this situation hence people discovered abusing the set laws is at risk for indictment. This causes enterprises to oblige to evade contamination and thusly return to better and more secure techniques for creation. (iv) Policies have likewise empowered the setting up of administrative organizations e. g. joined countries, the air the executives program to do natural activities. They are bundle to screen, backer and control the earth. These and substantially more are models on arrangement figured for better administration and checking of the earth. Subsequently in this manner emanation of waste to limited, controlled and checked. Dumping, squander removal and waste administration is completed in a superior manner and therefore lessening contamination levels. We likewise observe that wellbeing cases and passings are limited, the administration and people wind up spending less for treatment in contamination related ailments. The situations and excellence of scenes, plants, and so forth is additionally held. Estimating the expense of diminishing the issue In directing ecological sound financial examination, we are required to decide the ecological and normal asset effect of the undertaking or approach being referred to. For this situation in this way it is the exhaust cloud impact. It ought to likewise deal with natural and social impacts. One needs to quantify the effect on decide the expense of explaining it and this depends on the specialists, for example, engineers, biologists, agronomists, and so on. We likewise put into thought esteeming the physical effect and relationship. Natural effect can bring about a hopeless change in ecological quality. Evaluating cost is commonly simpler than assessing benefits however it is difficult. One significant issue got from the way that advantage cost investigation is forward looking and in this way requires a gauge of what a specific methodology will cost which is more troublesome than finding what a current procedure costs. Another major issue arranged by gathering cost data when the accessibility of the data is constrained by a firm having an enthusiasm for the result.

Essay Topics That Are Used Over

Essay Topics That Are Used OverFinding essay topics that you love writing will make your school essay easier to write. You can either pick a topic you are familiar with or write about something that makes you think, but in either case you want to make sure that your essay is fresh and innovative.When you are trying to find essay topics, you need to be aware of what your goals are. If you have an essay to write on certain subject matter then go for it, but if you want a well-written essay on a topic that has not been covered in class, then this may not be the best time to try and think of an essay topic. Most professors assign essays, so if you have one, your chances are that you already know what the topic is and how they should be presented.One of the most common examples of a topic that is used over holidays. Using this particular subject will get you writing more quickly than just about any other subject matter. If you have a semester where you are going to have a project on a hol iday, or if you are going to take a summer break and are looking for topics that you will be able to use in your school essay, then this may be a good way to go. This can also be used in other academic subjects, as well as other types of written material.When you are trying to come up with essay topics, there are many things that you need to consider. The best way to go about choosing a topic is to sit down and look at the subject matter that you want to cover and then go over it. You may find that it is not something that you really love to write about, so it is important to find something that you really enjoy writing about.Once you have done that, you will need to decide on how you are going to tackle the subject matter. This will help you decide how long you need to write it, and what topic you want to do the best. This is something that is very important, so make sure that you are very thorough before you start writing.When you are trying to find essay topics, you will find tha t most schools will not give you assignments that deal with this type of topic. You will also find that you will need to be able to write well. This means that you should spend some time practicing on paper. This can help you to find your style and make it easy for you to move forward with your school essay.When you are writing a school essay, the best way to do it is to keep your skills up to date. You should learn new techniques and ways to write well. This will help you to not only write better, but to also do it faster.The next time you are looking for essay topics, remember that this is a good topic to write about. Try to take a look at how much you love to write and find something that you are comfortable with and that you can put some effort into.

Tuesday, June 30, 2020

Review On Thomas More Utopia - Free Essay Example

Thomas More published Utopia in the year of 1516 which was around the time of the Reformation When writing Utopia, More intended his title to mean No Place. Pretty much every detail about Utopia that Hythloday gives is indirectly critiquing parts of Europes fundamental identity. The ending of this book leaves many questions, thus has the reader wondering if this place was simply made up, a perfect society seems impossible, and it is impossible. There are too many aspects of Utopia that completely contradict themselves. Hythloday is clearly unhappy with the state affairs in Europe as he continuously critiques it. As the book goes on it becomes more and more apparent that he is dissatisfied with the way things are going in Europe from corruption, poverty, inequality, and violence. As he describes this differing society on a mysterious island called Utopia he begins to find relief, but even that does not last. Upon his return to Europe, he begins to come to the realization that not a lot of people are open to the idea of the social systems that Utopia uses, and from here things only get more difficult for Hythloday. It becomes clear that even if Hythloday ended up staying in Utopia, he would being to notice flaws with differing aspects of that society as well. To have a true Utopia means that everyone must be satisfied at all times, which is not possible. This even further solidifies Mores meaning of the title meaning No Place, as it is contradictory. Pride is definitely an issue in the eyes of Hythloday, and he sees it as the main issue for everything from poverty, to bad kings, and any other social, economic, and political issue. He believes pride is the core of all other sins and issues. He explains that in Utopia, pride is never reinforced and therefore it is not an aspect of the society of Utopia. However, not all pride is bad, there are times when pride is even a positive thing and can be essential to accomplishing great things. In retrospect, Hythloday has an issue with pride himself, maybe even more than the rest of Europe as he believes he is correct about everything it takes to create a perfect society. This is another instance of contradictions. It is apparent that Utopia is not a regular, normal island for a multitude of reasons. However, Utopias social organizations are likely the most blatant difference between Utopia and all other societies. In almost a proto-Communist way, Utopia is expressed as a society that lacks a class-system, hierarchies, and yes has very rigid family structures. This is such a radically different manner in which people live together, that More is going back and forth as to whether or not everyone should have equal social status, or if it is better to have some degree of social hierarchy, as it may be valuable. This lack of concrete consistency, again leads to the idea of No Place. Utopia has tons of social commentary, and when Hythloday arrives at Utopia, he is rather bewildered by their unconventional way of eliminating wealth, they have no private property. With the lack of private ownership there is no status of wealth or even status of poverty. Therefore, people are uninterested in being rich. Hythloday likes this because he states there is no greed and therefore everyone is satisfied (except for him, because it makes him think of how greedy and money driven the society of Europe is). Again, this emphasizes that this place could not possibly be perfect. Additionally, owning things brings people joy and can make them happy, it gives them a feeling of personal independence, so it is not realistic that in a society where there is no private property, that everyone is happy. Furthermore, Hythloday claims to despise wealth, but yet he enjoys spending time with his wealthy friends and what their wealth has to offer, which is another instance of him contradicting himself.

Tuesday, May 26, 2020

How can you align IT to the business strategy - Free Essay Example

Sample details Pages: 7 Words: 2019 Downloads: 3 Date added: 2017/06/26 Category IT Essay Type Narrative essay Did you like this example? ABSTRACT In their drive to achieve alignment, CIOs often run head first into a conundrum: How can you align IT to the business strategy when no two people can describe the strategy? Unlike financial plans, which all contain income statements, balance sheets and other uniform elements, there is no single framework for describing a companys strategic plan. And without a common language for discussing strategy, companies can turn into towers of Babel. Leaders might stress different strategic goals causing confusion among the management team and disconnects between management and the rank-and-file employees. Don’t waste time! Our writers will create an original "How can you align IT to the business strategy" essay for you Create order The connections that should link internal processes and information systems to customer value and financial goals can be buried and severed. The result? A failure to execute on strategy and a widening gap in IT-business alignment. In this article it shows how to overcome this problem by creating strategy maps of both an enterprises strategy and its IT strategy. A strategy map describes how an organization intends to create value for its stakeholders-the goal of any business strategy. It identifies the specific processes, competencies, cultural attributes and technologies, and how they are connected to satisfying customers and increasing long-term shareholder value. Similarly, the IT strategy map defines how an IT organization delivers value to the business it serves. Strategy maps are not tools for creating strategy; they only describe strategies. However, by using strategy maps, IT and business executives can ensure that the strategies they have chosen are well understood, and se e if their IT strategy is well aligned with their enterprise strategy.. Strategy Maps Strategy means Converting Intangible Assets into Tangible Outcomes A strategy map is an invaluable tool that demonstrates how implementing one strategic theme has an impact on other themes. Corporate strategy views from four perspectives: Financial, Customer, Internal and Learning and Growth. Favor to long term interest if there is an option of long term and short term. There will be a picture of future clients and what best we can offer them. External outcomes like profitability, share price and customer satisfaction all depends on internal business processes, such as learning initiatives and training. Take care of HR and IT department strategies. Before implementing make sure of your strategies for small, medium and long term. 1. How to balance various forces that affect your organization: tangibles, intangibles, current profit and future innovation. 2. How value-added strategies differentiate your firm and your products. 3. How to create and implement a strate gy map and achieve its goals. 4. What the Balanced Scorecard method involves. 5. How other companies have applied the strategy map concept. The powerful concept of measuring the elusive intangibles that affect organizations help them for successful management of business. CEOs instinctively draw arrows to explain their goals. This led to a breakthrough realization: Objectives should be linked in cause-and-effect relationships. The graphic display of these relationships is a strategy map. It expands the concepts of strategic themes and value-creating processes, and explains a system for aligning the organizations strategy with its intangible assets. Keep Your Balance Making the Strategy Map The solution At first glance, it seems daunting is the strategy map, a graphic depiction of strategic objectives and the factors linked to measure assets to them. The map graphs a firms strategy from four related perspectives: financial, employees customer, internal and learning and growth. These four perspectives ensure those capabilities and alignment, the strategy balances tangible versus intangible assets, and short-term needs versus long- information range opportunities. Physically, a strategy map is a single page split into four horizontal bands or rows -for each perspective, plus information listing areas of alignment, such as strategic change. Each band displays its areas priorities with the names circled. These priorities defined by their intangibility, but range from long-term shareholder value on the financial band to the customer value some measure- proposition on the customer band. Arrows link related subjects, up and down, from one band to another. This map grap hic can become complex, but its purpose remains clear: to align the priorities of different domains and to help balance the tangible and intangible elements in the overall strategic plan. The result is one page that describes the companys value proposition and growth strategy, plus the linkages that explain how those objectives will be achieved. The strategy map template acts as a checklist to assure that no element is inadvertently omitted. The map helps your organization align Without its strategic themes. The core assumptions about strategy and business that underlie the strategy map include: 1. Strategy balances contradictory forces- Strategy should re ¬Ãƒ ¢Ã¢â€š ¬Ã… ¡ect balance. For example, the important role of intangible assets, such as teaching workers new skills, must not be overlooked for todays  ¬Ãƒâ€šÃ‚ nancial gain. Weigh the present goal of cutting costs and upping productivity versus the long-term goal of future revenue growth. 2. Strategy is based on a differentiated customer value proposition To draft a clear strategy, articulate who your customers are and the unique value proposition that you plan to offer them. This may well be the most essential element of any strategy. 3. Value is created through internal business processes Internal processes lead to external outcomes, such as customer satisfaction or increased sales. These processes include  ¬Ãƒâ€šÃ‚ nancial operations, learning initiatives, training, organizational systems and procedures. Key processes support your differentiating value proposition. 4. Strategy consists of simultaneous, complementary themes Pursue several themes simultaneously. Each strategy involves at least one strategic theme from each of the four internal clusters so that you push multiple themes forward simultaneously. 5. Strategic alignment determines the value of intangible assets This perspective drives the growth of your companys intangible assets: the human capital of your skilled, talented, trained employees; the information capital vested in your data, systems and technology base; and the organization capital that resides in your leaders, teams, know-how, internal coordination and corporate culture. Strategy and Internal Operations Every organization has four internal operational clusters, each encompassing several internal systems. Internal operations ultimately will determine how you create and maintain value. Your strategy map will help you focus on a few internal processes strategic themes that are critical to your overall success and your distinct value proposition. The four internal business-process clusters are: Operations management These operating procedures and systems produce and deliver your goods and services. Many companies focus on this area, although by itself, operational excellence is not a sufficient long-term strategy, especially in a changing marketplace. Operations management includes building and nurturing ties to your suppliers, turning out goods and offering services, getting your products and services to the consumer, and handling any risks involved. Customer management This involves identifying which customers to pursue, shaping your value proposition to them, marketing to acquire them, keeping them and enhancing your relationship with them over time to earn more pro ¬Ãƒâ€šÃ‚ ts. Innovation- Innovate to remain competitive. Avoid the risk that a competitor will eventually imitate some aspect of your value proposition, at which point your product or service may become a commodity. Innovation involves four key processes: 1) Identify opportunities for new products and services; 2) Manage the research and development portfolio; 3) Design and develop the new products and services; 4) Bring the new products and services to market. Regulatory and social These activities encompass legal provisions and societal norms. Companies that fail to comply with such rules and customs face costly litigation and possible shutdowns. This cluster includes environmental and health concerns, safe practices, workforce policies, and social and civic responsibility. Studies say that some 66% of organizations do not relate their strategies to their human resources and IT practices, so they probably are not realizing a full return on their investments in these areas. In contrast, organizations that align their human capital and growth maintain high readiness and  ¬Ãƒ ¢Ã¢â€š ¬Ã… ¡exibility. They can mobilize to respond to change. Unique Value in the Marketplace To assure that your products have unique positions and extra value (and never become commodities), consider the following strategies. Make sure your strategy map depicts the themes that support whichever value-added approach your company selects from this list: Low total cost strategy The primary goal of such companies as Southwest Airlines, Dell Computer and Wal-Mart is to deliver low total cost. This involves quality and price, since defects and returns increase the customers expenses. These  ¬Ãƒâ€šÃ‚ rms minimize costs by limiting their stock while offering enough products to satisfy most clients fully. A strategy map for this approach has several unique characteristics, including proven relationships with extremely dependable suppliers. These companies must offer short response times, ease of consumer access and simple ordering. This may mean online ordering (Dell, Amazon) or it may mean rapid check-in (airlines, car rentals). These  ¬Ãƒâ€šÃ‚ rms must have a keen understanding of which products address the broadest range of consumer demand. Because they tend to be followers rather than leaders, they seek efficiency and invest relatively little in technological research and development. Product leadership strategy Sony, Intel and Analog Devices, for instance, emphasize product leadership and innovation, as do several biotech and pharmaceutical  ¬Ãƒâ€šÃ‚ rms. These organizations strategic maps stress being the  ¬Ãƒâ€šÃ‚ rst to bring signi ¬Ãƒâ€šÃ‚ cant innovations to market. These companies cater to early adopters or lock buyers into speci ¬Ãƒâ€šÃ‚ c technical systems. Their operations management processes must be strong and nimble to accommodate new products. Pro ¬Ãƒâ€šÃ‚ t margins from original products have to cover the increased costs of innovation. These companies learn from their best customers and educate consumers about using new products. Because their strategy depends on having technologically adept employees, these  ¬Ãƒâ€šÃ‚ rms seek the best talent and nurture their people. Complete customer solutions Like IBM, Mobil and Goldman Sachs, these companies emphasize long-term customer relationships. They bond with their customers and can generate high pro ¬Ãƒâ€šÃ‚ t margins. Their hallmarks are complete not partial solutions and superb service even after the sale. They strive for high customer retention and measure their customers lifetime printability. Their research focuses on understanding customers future needs and their operations management encourages frequent customer interaction. Their IT departments create elaborate databases describing customers buying patterns and product preferences. Lock-in strategies These companies fortify their consumer base by making it very costly for customers to switch to other networks. For example, Apple computer owners who switch to an IBM clone with a Windows system lose their ability to run much of their current software. Lock-in strategies require superb innovation. These companies draw new customers by reducing their switching costs, while keeping their current customers by raising theirs. Due to high revenues, these  ¬Ãƒâ€šÃ‚ rms often experience less pressure to cut operational costs. To implement a dynamic strategy, de ¬Ãƒâ€šÃ‚ ne three elements on your strategy map: Quantify your goals -Set strategic targets. Verify your maps cause-effect links. De ¬Ãƒâ€šÃ‚ ne the time line -To be sure your value-added proposition is workable and sustainable over time, determine how it will generate value in short-, medium- and long-term periods. Select initiatives -Prioritize your organizations actions, programs and initiati ves, including investments in order to achieve its goals within the required time frames.Because strategy maps provide a snapshot view of your organizations overall strategic posture, you can use them to develop action plans. Take these six steps: 1. De ¬Ãƒâ€šÃ‚ ne the shareholder/stakeholder value gap This gap is the difference between your current performance and your targeted future aspirations. 2. Reconcile the customer value proposition De ¬Ãƒâ€šÃ‚ ne your buyers and their wishes. 3. Establish the time line for sustained results Show the phases and time periods during which the value gap will be narrowed and eventually eliminated. 4. Identify the strategic themes What are the critical processes your strategy depends on? 5. Identify and align intangible assets De ¬Ãƒâ€šÃ‚ ne your degree of readiness, identifying the readiness gap you intend to bridge with new programs. 6. Identify and fund strategic initiatives to execute the strategy Authorize the funding to support your plan. Installing a Balanced Scorecard approach takes more than objectives arrayed on a strategy map. Allocate resources and set strategic initiatives in motion to accomplish those goals. If executing your overall strategy is tantamount to winning the war, each strategic theme represents a battle. Now, move from planning to implementation and onto succes

Tuesday, May 19, 2020

The Effects Of Us Poverty The Degradation Of Health Essay

The Effects of US Poverty: The Degradation of Health The United States of America has been considered by many to be the richest and most blessed country to exist. Many of its people are wealthy and powerful. Many US citizens are happy people, living in their homes with their families. However, some US citizens are living in extreme conditions that affect their lives drastically. Many face homelessness, some face extreme hunger, and most experience more stress than happiness throughout their lives. Undoubtedly, poverty causes a large array of issues in one’s life, but one of the most harmful components of being poor is the extreme health hazards that those who live in poverty face every day. A substantial number of Americans can afford Medicare and medical assistance to combat these illnesses, but many poor people cannot. This lack of medical support leads to various health issues that not only subtract from an individual’s already low quality of life, but can also impac t others by spreading disease in the home or in public places. Furthermore, some may contract severe illnesses and even die from a curable disease because they could not afford the cure. The University of California San Francisco tells its readers in an article about a doctor who lost an important document in the trash and searched behind the clinic for the paper in the trash bins, â€Å"What he found instead in the mountain of rubbish were crumpled prescription slips that patients had tossed in hospital trashShow MoreRelatedPoverty And Poverty1302 Words   |  6 PagesPoverty now affects more than 3 billion people, and in the United States alone, 43.1 million people are estimated to be in poverty. Although we might not think that this relates to the other 77% or so of Americans and the rest of the world who are not directly affected by poverty, but there is one thing that threatens human race as a whole, that is that 100% of us are affected by pollution in which both the wealth a nd poor contribute to. A lot of research results has brought us to the conclusionRead MoreImproving Urban Sanitation And Waste Removal985 Words   |  4 Pagesin early factory towns and major cities, or were weakened by poor nutrition. But from about 1850 through 1950, a cascade of health and safety advances radically improved living conditions in industrialized nations. Major milestones included: improving urban sanitation and waste removal; improving the quality of the water supply and expanding access to it; forming public health boards to detect illnesses and quarantine the sick; researching causes and means of transmission of infectious diseases; developingRead MoreThe Natural Disasters1104 Words   |  4 Pagessystem and certain regional tsunami warning systems are also in placed. Pakistan is shielded to a greater extent from the Tsunami of the Pacific Ocean and Bay of Bengal due to the Indian land mass, however, Tsunamis accruing in the Indian Ocean do effect us. In 1935 a Tsunami struck the Pakistan coast killing nearly 4000 people. †¢ Cyclone Cyclone is basically a low atmospheric pressure region surrounded by high atmospheric pressure due to which there are powerful winds accompanied by rain. These areRead Morepoverty should be fixed1167 Words   |  5 Pages Poverty should be fixed   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Poverty is one of the most serious issues in the world. When one drives around Los Angeles, the person can easily find homeless people who beg for money on freeway off ramps or look for food in garbage cans. People should not neglect them being on the streets because it is unsafe and unclean. The rate of poverty consistently increases every year. Shah states â€Å"According to UNICEF, 22,000 children die each day due to poverty. And they ‘die quietly in some of theRead MoreWhat We Have Learned From Our Readings Provided By The Population Reference Bureau719 Words   |  3 Pageson what we have learned from our readings provided by the Population Reference Bureau. 1) In your own words (cite where the ideas are from), explain the trends in the world population over the last two centuries and tell us how and why life expectancy, family planning and poverty issues are related to the population trends we have seen. It took many thousands of years for the world to reach 1 billion people but in the last 200 years that number has become 7 times bigger and continues to increaseRead MoreDiscussion on the Advantages and Disadvantages of Economic Globalization651 Words   |  3 PagesDiscussion on the advantages and disadvantages of economic globalization At present, economy globalization, which can be defined as the expanding world integration through trade, financial flow and knowledge, has significant effect on developed and developing countries. We are living in a world where people can communicate efficiently and enjoy the freedom of exchange of goods and capital. Due to the economic globalization, the material life today is more colorful than before. However, there areRead MoreFeeding America1721 Words   |  7 PagesPoverty Crises. Feeding America is a United States organization that consists of nationwide network of more than two hundred food banks and food rescue organization that serves the United States as well as Puerto Rico. It is the nation leading hunger relief charity. In the late 1060s, John van Hengel, a retired businessman in Phoenix, began volunteering at a local soup kitchen, and began soliciting food donations for the kitchen. He ended up with far more food than the kitchen could use and whenRead More Technological Development And The Third World Essay1574 Words   |  7 Pagesword for poverty. No such word even existed in their language. But that was before. It was before the invasion of other cultures, and it was before they had anything to compare themselves to. And in comparison, they saw that, materially, they had less. And in that knowledge, they believed that they, as a people, were less. nbsp;nbsp;nbsp;nbsp;nbsp;In this essay, I will examine third world communities and the relationship between technological development and environmental degradation. I willRead MoreIn The Last 100 Years, The Amount Of Greenhouse Gases In1405 Words   |  6 Pageschanges increased for food production. The basic science is straightforward and climate researchers have shown that gases such as carbon dioxide, methane and others can trap heat in the Earth’s atmosphere, causing a phenomenon known as the greenhouse effect. Human activities such as industry, transport, energy generation and deforestation all produce these greenhouse gases. In the last 20 years, concern has grown that global warming is inevitable and now considered most probably caused by man-made increasesRead MoreThe Impact of Global Warming and Desertification on the Nigerian Ecosystem1376 Words   |  6 Pagesbecome a reality with disastrous effects on Nigeria’s ecosystem. The seasonal cycles, ecosystem and agriculture including water needs, food production and supply and more are affected by climatic changes. Global warming (climate change) also leads to sea-level rise with its attendant consequences, and includes fiercer weather, increased frequency and intensity of storms, floods, hurricanes, droughts, increased frequency of fires, poverty, malnutrition and series of health and socio-economic consequences

Friday, May 15, 2020

Article Review Join the Global Elite - 934 Words

Review of Join the Global Elite: Join the Global Elite is an article written by Gregory C. Unruh and Angela Cabrera whose main argument is that global leaders are made rather than born. Through this argument, the authors of the article seek to demonstrate that any individual can work to become a global leader. In this case, global leaders are individuals who engage effectively with people and organizations or institutions from diverse cultural settings. These leaders basically succeed in bringing together individuals and organizations from several cultural settings to develop solutions and craft value that could not be generated separately. According to these authors, global leaders tend to share several characteristics that are mostly acquired in order to be effective. In addition to showing an amazing global mindset, global leaders exhibit citizenship values and entrepreneurial skills. The article draws several insights from the book Being Global: How to Think, Act and Lead in a Transformed World written by the same authors and published by Harvard Business Review in 2012. The authors focus on the global aspects of leadership because of the existence of past leadership perspectives that continue today (Cabrera Unruh, 2012, p.8). This focus is fueled by the fact that everything becomes more complex when conducted in a cross-cultural or cross-national context. Therefore, becoming a global leader is not an easy task since it characterized by complexities that requireShow MoreRelatedReasons For Socio Economic Rights1515 Words   |  7 Pagesinternational criminalisation. Socio-economic rights in international law as earlier defined in this research ‘include a variety of rights, such as: (i) the right to work and to just and favourable conditions of work; to rest and leisure; to form and join trade unions and to strike; (ii) the right to social security; to prot ection of the family, mothers and children; (iii) the right to an adequate standard of living, including adequate food, clothing and housing; (iv) the right to the highest attainableRead MoreEssay on The Battle of Fallujah1517 Words   |  7 PagesExpeditionary Force (MEF), was ordered to withdrawal his Marines from Fallujah and leave the city to the insurgents1. Throughout Iraq and the Muslim world, this was perceived as a major victory for the insurgents. This victory inspired other Muslims to join the cause, and they soon flocked to Fallujah increasing their presence in the city. In the months following April 2004, leading up to Battle of Fallujah 2, otherwise known as Operation Phantom Fury/ Al Fajr (New Dawn), the insurgent numbers were increasingRead More Offshore Banking3713 Words   |  15 Pagesfrom 36% to 1.8%. Shell companies are used to avoid taxes to a massive level. Shell companies legitimize the illegal money by declaring it as expenses or profits. The massive am ount of this tax avoidance can be shown by the numbers expressed in the Global Research online page. The page reflects that about 80% of all transactions come from offshore and through shell companies that legitimize this money. The United States Government misses out on 10 billion a year on taxes. Amounting to US$1-2 trillionRead MoreA Study On Immigration Research Essay1464 Words   |  6 Pagesand class status, intertwined with ethnic networks and global market forces, new immigrant enclaves, most notably Chinese ethnoburbs (a term used to describe middle-class Chinese immigrant communities) have emerged† (Zhou and Kim, 2001). As Takaki explained, the early time Chinatowns that had developed as a result of immigration were initially built because the Chinese believed they were â€Å"strangers in a strange country† and needed to join together to support each other (Takaki, 1991). However,Read MoreThe Transnational Capitalist Class3371 Words   |  14 Pagesshare an d ultimately, profit. In the last century, the emergence of large multinational corporations (MNC)* has brought both benefits and numerous problems to our global society. The documentary film The Corporation has left an indelible mark on my perception on how globalization has affected poor countries. The film provides a critical review on the rise of MNC and its current corporate practices. The study of multinational corporations have led to the emergence of several academic approaches that questionRead MoreMahfuz7742 Words   |  31 Pages hbr.org Walter Kiechel III is a former editorial director of Harvard Business Publishing, a former managing editor of Fortune, and the author of The Lords of Strategy (Harvard Business Review Press, 2010). The Management Century by Walter Kiechel III November 2012 Harvard Business Review 63 Spotlight on HBR AT 90 If you want to pinpoint a place and time that the first glints of the Management Century appeared on the horizon, you could do worse than Chicago, May 1886. ThereRead MoreInternational Institutions and Realism2398 Words   |  10 PagesBecky, Tam Hing Lui Prof. Chan Ding Ding GPEC 5002 Challenges to the Global System: Insecurity of the World 17 November 2012 HOW CAN INTERNATIONAL INSTITUTIONS FACILITATE COOPERATION? WHAT WOULD A REALIST SAY ABOUT INTERNATIONAL INSTITUTIONS? Nations call for cooperation especially during and after crisis. One example was the Bretton Wood system created in 1944, with the purpose to revive the global economy after the serious damage in WWII. After the 2008 financial crisis, nations againRead MoreTunisia: The First Social Media Revolution Essay example2080 Words   |  9 Pagespresidential election in 2009, the hash-tag â€Å"#IranElection† is what caused widespread awareness of everything that happened during the election, and is what transformed Twitter into something â€Å"more than the sum of its tweets,† a major player on the â€Å"global stage,† (Solow-Niederman). WikiLeaks’ role in the Tunisian uprising came about when cables of a report by a US Ambassador were released. In the June 2008 report, the Ambassador had attended a dinner at the â€Å"home of President Ben Ali’s brother-in-law†¦Read MoreEuropean Integration of Albania3579 Words   |  15 Pagesmembership requirements list. This means that any country seeking membership of the European Union (EU) must adapt to the conditions set out by Article 49 and principles laid down in Article 6(1) of the Treaty on the European Union. Important criteria were established by the Copenhagen European Council in 1993 and reinforced by the Madrid European Union in 1995. To join the EU, a new member state must meet three criteria: political criteria; stability of institutions guaranteeing democracy, the rule of lawRead MoreOrganizational Chart For An Organization3340 Words   |  14 Pageswith to one another. So in this article I will create an organization or company to construct on an organizational chart. In this structure, I will shows how the company’s employee’s position relates to each other and how each job ranked in the company for the most important job to the least important job. Literature Review The article read from (Aboutmoney.com) was found in the Business Organization and Reorganization section by F. John Reh. It the article it stated that an organizational

Wednesday, May 6, 2020

Kuching Bus Terminal in East Malaysia - 1422 Words

Kuching Sentral or Kuching Bus Terminal is East Malaysia’s first air-conditioned and fully-integrated three-storey regional bus terminal has been servicing passengers in Sarawak and West Kalimantan since early 2012. Kuching Sentral is strategically located in the south of Kuching city and it is about 5 minutes away from the Kuching International Airport and 20 minutes away from Kuching City Centre. Kuching Sentral is the transportation hub in Sarawak which serves the arrival and departure for long distance express buses, regional buses and cross border express bus. Examples of long distance servicing routes includes Kuching to Miri, Kuching to Bintulu, Kuching to Sibu, as well as Kuching to Pontianak (City in West Kalimantan). As for regional servicing routes, it includes Kuching nearby cities like Kuching to Lundu (Lundu is the gateway for the Gunung Gading National Park and Tanjung Datu National Park) and Kuching to Sri Aman. The only cross border route provided in Kuching Sentral is Kuching to Pontianak. Because of tourist’s interest at the border of Sarawak and Kalimantan and daily groceries activities of locals staying in Pontianak, Kuching to Pontianak and Pontianak to Kuching are the popular routes for locals as well as tourists. Online Booking is available for some bus operators like Bintang Jaya, Bus Asia and Asia Star. Ticket for online booking is about 20% che aper than counter price Apart from the transportation services, Kuching Sentral is equipped with retailShow MoreRelatedGrowth of AirAsia Berhad1955 Words   |  8 Pagesticketless travel and unassigned seats. However, as of 5 February 2009, AirAsia has implemented allocated seatings across all AirAsia flights, including in their sister airlines, Indonesia AirAsia and Thai AirAsia. Its main base is the Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). Its affiliate airlines Thai AirAsia and Indonesia AirAsia have hubs at Suvarnabhumi Airport, Thailand and Soekarno-Hatta International Airport, Indonesia, respectively. AirAsias registered officeRead MoreAir Asia Marketing Plan17846 Words   |  72 Pagesairline with two aircraft plying six routes in Malaysia in January 2002, AirAsia has soared in the last nine years to cover 65 destinations in 18 countries. Today, employing more than 8,000 staff and with a market capitalisation of just over RM7.06 billion (as at 31 December 2010) , it is the only Truly ASEAN airline, serving the region’s 600 million population from 10 hubs in three countries - Kuala Lumpur, Kuching, Penang and Kota Kinabalu in Malaysia; Bangkok and Phuket in Thailand; and Jakarta,Read MoreAir Asia Marketing Plan17833 Words   |  72 Pagesairline with two aircraft plying six routes in Malaysia in January 2002, AirAsia has soared in the last nine years to cover 65 destinations in 18 countries. Today, employing more than 8,000 staff and with a market capitalisation of just over RM7.06 billion (as at 31 December 2010), it is the only Truly ASEAN airline, serving the region’s 600 million population from 10 hubs in three countries - Kuala Lumpur, Kuching, Penang and Kota Kinabalu in Malaysia; Bangkok and Phuket in Thailand; and Jakarta,

Essay The Glass Menagerie by Tennessee Williams - 879 Words

Set in the 30’s, The Glass Menagerie, written by Tennessee Williams uses various forms of symbolism to signify numerous different things. The play is set in the apartment of the Wingfield family in the city of St. Louis. Of the Wingfield family, none of them admire staying in the apartment and only dwell due to their state of poverty. The play is the recollection of one of the characters, Tom Wingfield, and his struggle to accept his responsibilities of caring for his mother and sister. Throughout the play as a whole, Williams portrays the aspiration of escaping into an imaginary delusional world by symbolizing the fire escape as a literal departure from their own realities for Tom Wingfield, Amanda Wingfield, and Laura Wingfield. Due to†¦show more content†¦Amanda Wingfield as seeks for the same escape from the empty life she is put into as her high hopes of marrying a wealthy man and having a wonderful, happy family are shattered. The incident leaves her to live her life in regret, bitterness, and paranoia, â€Å"the future becomes the present, the present the past, and the past turns into everlasting regret if you don’t plan for it† (Williams, 63). She is shown constantly nagging at Tom’s habits and tries to contour Laura into the girl that resembles herself, regularly trying to control and mold her children into perfection by telling them how to present themselves, how to live life, and how to act, â€Å"Try and you will succeed†¦Why, you – you’re just full of natural endowments! Both of my children – they’re unusual children! Don’t you think I know it? I’m so – proud! Happy and – feel I’ve – so much t o be thankful for† (Williams, 49). She lives her life with two fears, one being that Tom will turn out to be like his father. Seeing Tom’s habits, â€Å"staying out late – and – well, you had been drinking the night you were in that – terrifying condition† (Williams, 50-51) Amanda gets the fear of Tom growing up to be like his father and abandoning his responsibilities and makes him promise to her, â€Å"Promise, son, you’ll – never be a drunkard† (Williams, 49). Amanda’s other fear is told by Laura, â€Å"Mother’sShow MoreRelatedThe Glass Menagerie By Tennessee Williams985 Words   |  4 Pageshardly catch it going. ¨ This quote by the author of The Glass Menagerie, Tennessee Williams, describes both The Glass Menagerie, a memory play, and the life of Tennessee Williams himself, for whom memories played a large role in his life. Within the play, many parallels can be drawn between the life of Williams a nd the life of Tom, the main character, such as a disdain for factory work. In addition, several characters in The Glass Menagerie have a difficult time fitting into the roles that theirRead MoreThe Glass Menagerie By Tennessee Williams Essay940 Words   |  4 PagesTennessee Williams was a renowned Pulitzer Prize-winning playwriter for his numerous plays throughout his career. One of such plays is The Glass Menagerie. After perfecting his play for many years, The Glass Menagerie was first introduced to Broadway on March 31, 1945. As a young writer, Williams lived vicariously through his plays. Throughout this play in particular, there are several allegories that pertain to Williams life. Although Williams had a relatively happy childhood, his life changedRead MoreThe Glass Menagerie By Tennessee Williams986 Words   |  4 PagesTennessee Williams’s The Glass Menagerie, is a classic drama about a young man who is tired of his dull and boring existence. Tom, the main charac ter, struggles to deal with his family, who is apparently holding him back in life. With the use of powerful writing techniques, Williams is able to captivate his audience and create a play that has stood the test of time. An excellent writing technique employed by Williams that contributes to The Glass Menagerie’s success is his use of plot. ThroughoutRead MoreThe Glass Menagerie By Tennessee Williams932 Words   |  4 Pages THE GLASS MENAGERIE Name Instructor Institution Course Date The Glass Menagerie Tennessee Williams, the author in the play †The Glass Menagerie† that is based on his life that presents characters that, as caught animals in an cage, live in woeful states and just wish to unravel themselves from this state (Fisher, 2010). The primary clash in the story emerges through their longing to encounter a different world, but their condition opens them to life s unforgiving realities. LifeRead MoreThe Glass Menagerie By Tennessee Williams1249 Words   |  5 Pagesthe outside world The Glass Menagerie is very interesting because William s play relates to alot of people and their situations, people can learn alot from it alot whether they connect to Amanda and her past or to Laura and her lack of confidence and being in a world of her own or to Tom and his internal conflict about abandoning his family or staying with them. Laura s life is all about her glass menageries what happens when her glass unicorn breaks? What happens when a gentlemanRead MoreThe Glass Menagerie By Tennessee Williams1619 Words   |  7 PagesIsolation is prevalent in â€Å"The Glass Menagerie† by Tennessee Williams. This is presented in symbols such as blue roses and the glass unicorn, for they are imagined objects and only existent in another fantasy world. Williams incorporates such arcane symbols to draw out his characters, Amanda, Laura, and Tom, and how they cope with confinement. Most importantly, the symbols of the play represent how isolation debilita tes them psychologically in an attempt to connect with reality. The jonquils representRead MoreThe Glass Menagerie By Tennessee William1014 Words   |  5 PagesIn the play â€Å"The Glass Menagerie† of Tennessee William, he wrote a drama play to emphasize readers about the life is at a standstill the Wingfield family. Through of the Wingfield family, he uses many symbols which represent many things, but the important main symbolization is fire escape that shows three main characters; Tom Wingfield, his fire escape is the way out of Amanda and Laura. Amanda Wingfield, hope gentlemen callers to enter their lives, and Laura Wingfield, who wants in her own worldRead MoreThe Glass Menagerie By Tennessee Williams1534 Words   |  7 PagesThe Glass Menagerie by Tennessee Williams Tennessee Williams, born Thomas Lanier Williams, wrote The Glass Menagerie, a play which premiered in Chicago in 1944. This award winning play, autobiographical in nature, represented a time in which Williams felt the obligation of his responsibilities in regards to the care of his family. Robert DiYanni, Adjunct Professor of Humanities at New York University, rated it as, â€Å"One of his best-loved plays...a portrayal of loneliness among characters who confuseRead MoreThe Glass Menagerie By Tennessee Williams Essay876 Words   |  4 PagesIn Tennessee Williams’ The Glass Menagerie, there is a collection of glass animal figurines that belong to Laura. Laura uses those figurines to escape her reality. The â€Å"glass menagerie† is also a metaphor because all of the characters have a metaphorical glass menagerie that they use to escape their reality. Tom escapes his reality by going to the movies, drinking, and writing poetry. Tom says, â€Å"I go to the movies because – I like adventure†¦ something I don’t have much of at work† (Williams 33)Read MoreThe Glass Menagerie By Tennessee Williams867 Words   |  4 Pagesdraw the line between getting what you want and doing what you are obligated to do? In The Glass Menagerie by Tennessee Williams, the main characters are torn between fulfilling their desires and aligning with their role in society. On the surface, Amanda Wingfield plays the role of a caring mother that would do anything in her children’s best interest. However, according to the play, â€Å"The Glass Menagerie†, you should never be fooled by the â€Å"Illusion of the truth.† She indeed values her children’s

Sociology and Teaching Egalitarian Society

Question: Describe about the Sociology and Teaching for Egalitarian Society. Answer: Is Australia an egalitarian society? - Your answer should focus on economic inequality and class, or gender. An egalitarian society refers to a society that values equality among its people. Therefore, it treats all her people equally and provides equal opportunities in political, economic, and social rights. Further, an egalitarian society seeks to eliminate various forms of inequality which leads to discrimination founded on ethnicity, gender, religion, sexual orientation or race (Henslin Elder, 2015). This understanding leads to the question is Australia an egalitarian society? Australia as a society has undergone evolution since the colonial era. In the course of her development, it abandoned the class barriers of colonialist and spread the political and the economic opportunities more than the colonial masters. However, Australia's egalitarian, democratic trends were hampered by greedy capitalists. Thus, the egalitarian, democratic reformers would not implement the social and political policies that could have annihilated elements such as; political, economic, and social inequality (T hompson, 1994). The development of efficient transport and communication networks has facilitated to globalization. Globalization, therefore, has significantly contributed to the probe of Australia as an egalitarian society. The probe is founded on the increase of income disparities among the Australians. Hence, the question what is causing the economic disparity and what government should do to curb it. Lawrence (2015) argues that the rise in economic inequality is a normal impact of globalization, hence, unavoidable. Glover (2015) on the other hand, argues that the economic inequality is a result of national factors that could be avoided. Ken Henry, a former Treasury secretary, argues that economic globalization may impact on the national economy but the magnitude of the impact is determined by the development policies propelling the national economy. Thus, as a result of unjust policies Australian society has grown unequal more than at any stage in her history as a country. The levels of disparit y are such that 1% of the adult population possess 60% of the country's wealth, while the rest have only the consumer durables and no net wealth at all. Walmsley (1997) attribute the economic disparity to three factors which include taxation, new technology, and globalization, and finally the diminishing of union movements. The government has implemented tax policies that reduce tax rates progression hence emphasizing on the indirect taxes. Similarly, the decline of the labour movement has denied the citizenry the ability of collective bargaining to individual negotiation. This reduction has allowed exploitation of workers and less growth of their incomes. Additionally, new technology and globalization have offered a few opportunities to access the global market. Professionals such as sportspeople, entertainers, and other high profile professionals have ventured into the world market. The world market thus has increased significantly the income of only a handful of individuals. Attempts to invite expatriates to head the Australian firms have forced the government to increase the salaries and benefits of all the chief executive's offi cers hence creating excessively wealthy individuals (Holmes Julian, 2014). Such economic inequalities reflect what Karl Marx perceived as social inequalities resulting from class-ridden capitalist societies, where bourgeoisies exercise political and economic power over the workers, hence, control all means of production. This argument by Marx is mirrored by the Australian society today in which, class interests are intrinsically tied to the Australian development policies furthering the disparity. To ensure the issue of economic disparity remains hidden, misrepresented, and misunderstood the government authorities deliberately fails to include the data of income inequality in the government financial reports. It is explicit that Marx concepts present economic key which illustrates the foundations of the unequal trade which leads to the economic inequality. Cementing profit on the basis of private property perpetuates the economic inequality. To remedy this form of inequality Marx Weber suggests a harmonization of capital and labour, which results to non-eco nomic disparity (Glover, 2015). In the last quarter of a century, Australian society has made tremendous progress to reduce discrimination against minority groups and especially women. However, gender disparity is still prevailing; women in some companies earn less than their male counterparts in the same positions. Similarly, men are denied equal access to parental leaves and other family policies enjoyed by women. Though such gender inequality exists a lot have been achieved through allowing both genders equal access to education, job opportunities, rewards, and resources. Besides, all the Australian government policies and decision-making process reflects the needs of women and the minority groups. As a result, the Australian government has implemented policies that enhance greater choices and opportunities for women. To illustrate its commitment to the issues of gender equality Australian government is a signatory to the CEDAW-Convention on the Elimination of All Forms of Discrimination Against Women (Stilwell Jordan, 2007). In conclusion, with such issues affecting the Australian society, it cannot be categorized as an ideal egalitarian society. Although the growth of industries has contributed to better living of the workers, it has created opportunities for bourgeoisies to amass unjust wealth. It should be clear to all Australians that in the midst of pseudo sustainable economic growth, the crisis of inequality and poverty are exacerbating. Moreover, they should be cognisant of the fact that a democracy that is founded on the egalitarian principles should be reflected in all facets of life. Political and economic inequalities are therefore inconsistent with the egalitarian principles hence the need to eliminate such disparities. What is state power and how might it be important in the sociological study of one or more of the following: ethnicity, aboriginality? In political sociology, state power can be traced to three developmental stages of a state which include: multiplicity of state functions, the necessity of the state, and territorialized centrality of the state. The necessity of the state implies that every civilized people are organized under a single authority which is limited in scope. The multiplicity of state functions refers to the domestic and the international roles the government plays. Territorialized centrality of the state entails the territorial bounders and the institutions under which the state power is exercised (Coakley, 2012). Thus, the autonomous state power is characterized by two understandings. One understanding connotes despotic powers, that is, the power which is exercised without any control, routine or institution and without any negotiations with civil groups. The second understanding implies infrastructural powers, that is, a power which is implemented within systems and through political participation. Th erefore, where state power is exercised fairly, the societies are organized, centralized, and territorialized. In Marx Weber analysis of the state power he distinguishes between power and authority. Weber view power as the coercion of individuals by use of threats while authority is the legal use of power in which individuals act upon orders because they are just and right. Marx further points out that if state powers are utilized for political gains, it disintegrates a cohesive society into ethnic cocoons. In the modern societies, ethnicity constitutes a basis of identity. Hence, ethnicity is a term that is used to communicate an idea of shared traditions, culture, and a way of life (Irfan, 2014). Moreover, sharing is be mirrored in material culture, for example, food, and clothing, cultural products for instance arts and music, religion or language. Ethnicity, therefore, plays a significant role in enhancing social conflict or social cohesion. The state power thus can be utilized to build social cohesion or social conflict through creating ethnic equality or inequalities. The importance of the state power on the issue of ethnicity can be viewed through sociological perspectives such as conflict theory, functionalism, and social interaction theory (Enloe, 1980). In the view of the conflict theory, the state should use its powers to foster economic, social, and political inequality to the ethnic group that critiques the structure and the policies of the government. According to the theory, the state power is, therefore, a tool to control resources, institutions, and politics which constitute a society. However, conflict theory offers a sound basis for demanding social change. The subjugated ethnic group should demand even distribution of power, political, and economic rights. Ludwig perceives civilization as a result of conflict between ethnic groups. The social forces are organized regarding the ethnic struggle to safeguard the interests and the ideologies of the group. To succeed various means are employed including capturing some of the state apparatus. Further, the oppressed ethnic group may utilize their economic and social power to upset the government policies. In the midst of the social conflicts, it is the role of the state power to maintain social order and preserve the existing hierarchies of power (Hattam, 2014). In the perspective of the functionalism, state power should promote ethnic inequalities because it serves a critical function for the society existence. This idea is, however, contentious and problematic. Does lead to questions such as, how discrimination can render positive results in society? Sociologists who are subscribed to this school of thought, however, argue that ethnic discrimination and inequality contribute positively to the dominant groups. Also, they perceive discrimination against a given ethnic group as a source of close ties which promote social cohesion within the group. This cohesion can have immense political and economic benefits in search for recognition. Further, the close ties offer the cultural and emotional support needed by those individuals who feel mistreated by the dominant group (Osaghae, 1996). In the symbolic interaction theory, the state power utilizes strong symbols from a given ethnic group hence creating a given identity which leads to discrimination and inequality. Ahmar (1996) argues that the use of such symbols the dominant ethnic group creates an abstract picture of the subordinate ethnic groups hence sustaining the status quo. When the state power chooses a particular symbol from a certain ethnic group, it enhances a culture of prejudice. Such images influence the thought process of the citizenry thus fuelling social conflict (Migdal Shue, 1994). In conclusion, state power contributes to understanding how society is organized. Maintenance of social cohesion is dependent on how the state power is exercised. To enhance stable social cohesion, the state power must be applied justly and equitably, thus, providing social, political, and economic opportunities to all the ethnic groups. Promotion of inequality results to the social conflict which may lead to genocide or war. State power, therefore, should be implemented in a manner that justifies state dominance. Additionally, the government should utilize its powers to create mutual appreciation among various ethnic groups. The mutual recognition should be tested through the incorporation of symbols from different ethnic communities and is accepted by all the ethnic groups constituting the state. The channels through which state power is exercised should be structured to ensure the legitimate exercise of power. References Ahmar, M. (1996). Ethnicity and State Power in Pakistan: The Karachi Crisis. Asian Survey, 36(10), 1031-1048. Coakley, J. (2012). Nationalism, ethnicity and the state: making and breaking nations. Sage. Enloe, C. H. (1980). Police, military, and ethnicity: Foundations of state power. Transaction Books. Glover, D. (2015). An economy is not a society: Winners and losers in the new Australia (Vol. 7). Black Inc. Hattam, V. C. (2014). Labor visions and state power: The origins of business unionism in the United States. Princeton University Press. Henslin, J. M., Possamai, A. M., Possamai-Inesedy, A. L., Marjoribanks, T., Elder, K. (2015). Sociology: A down to earth approach. Pearson Higher Education AU. Holmes, D., Hughes, K., Julian, R. (2014). Australian sociology. Pearson Australia. Irfan, M. D. (2014). Nationalism, Ethnicity and the State: Making and Breaking Nations by John Coakley. London: Sage. Lawrence, C. (2015). Inequality, civil Society and social solidarity. Australian Options, (82), 25. Migdal, J. S., Kohli, A., Shue, V. (1994). State power and social forces: domination and transformation in the Third World. Cambridge University Press. Osaghae, E. E. (1996). Ethnicity, class and the struggle for state power in Liberia (Vol. 1). Codesria. Stilwell, F., Jordan, K. (2007). Who gets what?: analysing economic inequality in Australia. Cambridge University Press. Thompson, E. (1994). Fair enough: egalitarianism in Australia. Thomas Telford. Walmsley, D. J., Weinand, H. C. (1997). Is Australia becoming more unequal?. The Australian Geographer, 28(1), 69-88.

Tuesday, May 5, 2020

Strategic And an Innovative Marketing Plan †MyAssignmenthelp.com

Question: Discuss about the Strategic And Innovative Marketing Plan. Answer: In todays world, it can surely be said that without a firm planning no business organization can become successful in this competitive market. Thus it can be said that to gain desired success, the organization will have to make an innovative marketing plan. A goodstrategic marketing plan should consist of three major components and those are Company Positioning, Goals and Strategies and Target Market Defined. In this report these components are highlighted go get the basic idea of the strategic nature of a marketing plan. The key elements of marketing in todays world are making specific goals and strategies, chalking out the current position of the organization in the market and the ability to define the target customers. Company Positioning The management of the business organizations should chalk out the current position of their organization in respect to the financial results. These types of detailed analysis can allow the management to locate the strategies that might help to increase the profitability of the organization (Koku 2014). Then the management team can choose to do a SWOT analysis to get the idea of the present situation of the organization in the market of operation. Strategies promoted by marketing plans: Goals and strategies A strategic marketing plan would remain incomplete if the management does not implement any specific goals and strategies for the organization. These organizational goals appraise the rationalization of the resources in distribution marketing and production when the marketing strategies would allow the conversion of the targets into realities (Foxall 2014). For an example, it can be said that a strategic goal might express the intention behind improving the brand recognition and the brand reputation, when the parallel plan would surely define the suitable media or any method of promotion to attain the desired success. Target Market Defined For the management of any business organization, it is necessary to define the target customers for all the products and services of their organization. This technique allows the management to conduct further research on their requirements, preferences or demands in order to monopolize the market (Nykiel 2016). Apart from that the management should define the geographic and demographic stratification of those groups. Coca-Cola In this context, it can be said that Coca-Cola is such an organization, where they somewhat follow these basic strategies of marketing and in todays world they are one of the oldest successful beverage manufacturer organization. They know that in order to sustain their reputation and profitability they will have to get to know the market demands and they will have to adapt with the market changes that have been changing very rapidly nowadays (Armstrong et al. 2015). Thus in global market Coca-Cola is one of the biggest names because with time they have improved their quality of the products, they have understood the value of a proper marketing strategy along with that the management of Coca-Cola have successfully read the market demands and gained the desired competitive advantage in the market. These are the keys behind their success as a global brand. Thus to conclude, it can be said that Strategic Marketing Plans are essential for a business organization to sustain their productivity and profitability along with the reputation or the brand value. References Armstrong, G., Kotler, P., Harker, M. and Brennan, R., 2015.Marketing: an introduction. Pearson Education. Foxall, G., 2014.Strategic Marketing Management (RLE Marketing)(Vol. 3). Routledge. Koku, P.S., 2014. Strategic Marketing Plan. InDecision Making in Marketing and Finance(pp. 35-47). Palgrave Macmillan US. Nykiel, R.A., 2016.Marketing Your Business-A Guide to Developing a Strategic Marketing Plan.

Wednesday, April 15, 2020

Sample CUN Essay

Sample CUN EssaySample CUN's include: a common everyday example, a problem, and a recommendation. These are known as standard samples. The CUN may be used to make an essay or research paper, and there are several things that should be kept in mind when making a CUN, as well as determining the level of difficulty. In this brief article, I will discuss the three main differences between a CUN and a standard sample.First, a CUN sample should be written for a specific situation, with specific information that is relevant to the topic of the paper. In other words, a CUN should be carefully tailored to match a particular topic. For example, if the sample was to be used for an essay on owning a business, the CUN should highlight the positives and negatives of owning a business, as well as review some useful strategies that can be used to be successful in business.Secondly, the CUN should have enough information for the essay writer to formulate their own opinion and demonstrate the relevanc e of the topic in the essay. A CUN will not have enough information for the essay writer to explain a specific strategy or tip. A sample should have enough information for the essay writer to comment on a specific subject and not just use it as a 'template'. A sample will not contain enough information to explain the entire topic. A CUN must be specific enough to offer the reader a clear, concise summary.Finally, a CUN sample should focus on a single aspect of business. A CUN will focus on just one part of business. In other words, if you want to use a CUN on your homework assignment, you should focus on just business. If you wanted to use a CUN on your exam, you should focus on just business. This focus on business shows the reader that you have taken the time to choose a CUN that is specifically focused on business.The first point of a CUN is to provide a summary of the topic being covered. In other words, if the CUN is used for a research paper, the CUN should show how the writer thinks the topic will relate to a topic they are writing about. The summary of the topic could show the relevance of the topic in the research, the benefits of the topic, or the rationale behind why the topic is important.The second point of a CUN is to provide a solution to the problem that is being discussed. Using a CUN to solve a problem can be very helpful when it comes to writing. It can help the reader relate the problem to a solution, as well as explaining why the solution will work.Finally, the third point of a CUN is to provide a recommendation. A CUN must give the reader a positive recommendation. This means that the CUN should suggest that the reader change their behavior, or that they should follow a specific course of action. A CUN must not suggest that the reader should completely ignore the problem. In other words, the CUN should not call for the reader to ignore the problem, but rather suggest that the reader should change their behavior.To use a CUN on your CUN es say, it must provide sufficient information to formulate an opinion and should give the reader a solid recommendation for the topic. A CUN should also focus on a single aspect of business and should offer a recommendation for a solution to a problem.

Monday, April 13, 2020

Kobe Earthquake Essays - Seismology, Great Hanshin Earthquake

Kobe Earthquake An earthquake is defined as a shaking or trembling of the earth that is volcanic or tectonic in origin. In the case of the Great Hyogo (Hanshin) earthquake of Kobe, Japan it is tectonic in origin. This devastating earthquake which occurred on the 17th of January at 5:46 a.m measured at a whopping 7 (7.2) on the Richter scale. This was the largest recorded earthquake to ever hit Japan. According to the Japan Meteorological its epicentre was in 34.6? north and 135.0? east in the northern tip of Awaji Island with a focal depth of 14 km. According to the results of the recorded in 24 observation centre, the fracture which triggered the earthquake was happened inside the Nojima Fault. Also investigation in the sea bed by the Ocean observatory Centre shows that the cracks occurred in Nojima Fault. This fault forms a part of a group of faults known as the "Rokko Fault', which extends from Awaji Island through Kobe City to the foot of Mount Rokko. The movement of the fault can be explained by the Tectonic characteristic of west Japan. The main reason for the big earthquakes in west part of Japan are the tectonic activities of the Eurasian, the Pacific, the North America and the Philippine plates. The collision between these plates in the central part of Honshu (Japan main island) is the main source of strain accumulation in the crust of western part of Japan. Casualty figures quickly mounted by the hour and when it was all said and done 5,472 people had lost their lives and 415,000 people were left injured. By the fourth day after the earthquake about 310,000 residents spent the night at 1,077 refugee centres. More than 350 fires broke out wiping out around 100 hectares of densely populated area. Fire fighting was virtually ineffective due to an inadequate water supply and access to fires. Lifeline facilities were severely damaged over a large area and following the earthquake, 900,000 households were left without electricity, 850,000 households were without gas, and water supply cuts affected about 2.5 million people. Nippon Telegraph and Telephone (NTT) Corp.'s 160,000 lines out of 800,000 lines were out of order. The damage to major infrastructure, especially to the elevated expressway and shinkansen (bullet train) tracks, shocked engineers, planners and the general public. According to news reports its tracks were damaged at 42 locations. The first Shinkansen train was to run 30 minutes after the time of the earthquake. Had the disaster occurred few hours later, with an average capacity of about 1,600 passengers/train, casualty rate could have been much higher. Sections of elevated Hanshin expressway toppled virtually cutting off major transport lines to the affected areas. A contiguous section supported by eighteen single columns had fallen sideways in Higashi Nada-ku. Modern buildings -- and structures retrofitted with up-to-date engineering techniques -- fared well in the Great Hyogo quake. Much of the damage occurred in traditionally built older homes and in areas near the coast where liquefaction of the soil caused instability in structures. A large number of reinforced concrete structu res were completely devastated. The economic damage estimates vary from around 100 - 150 billion dollars US. The most extensively and severely damaged structures were smaller commercial buildings (often with residences upstairs) constructed with limited engineering design and traditional homes. The smaller commercial and mixed occupancy buildings are typically framed with wood or light steel and have walls of stucco over wood slats. Many of these buildings have a large shop window in the front and lack interior walls, factors which weaken the first floor. Traditional homes, typically those built before the 1970s, have heavy tile roofs with tiles set in a thick clay and mud mortar, few partitions, and are not waterproofed which causes widespread dry rot and water damage. Little nailing is used; wood joinery is more common. Many casualties were found in damaged and collapsed traditional homes. The heavy tile roofs stressed the walls, which cracked, crumbled and often collapsed, triggering fires from broken gas pipes. The Kobe earthquake exposed more modern and engineered buildings to stronger forces than any previous earthquake. The preliminary report indicates more studies are needed to evaluate seismic codes, design practice and construction

Kobe Earthquake Essays - Seismology, Great Hanshin Earthquake

Kobe Earthquake An earthquake is defined as a shaking or trembling of the earth that is volcanic or tectonic in origin. In the case of the Great Hyogo (Hanshin) earthquake of Kobe, Japan it is tectonic in origin. This devastating earthquake which occurred on the 17th of January at 5:46 a.m measured at a whopping 7 (7.2) on the Richter scale. This was the largest recorded earthquake to ever hit Japan. According to the Japan Meteorological its epicentre was in 34.6? north and 135.0? east in the northern tip of Awaji Island with a focal depth of 14 km. According to the results of the recorded in 24 observation centre, the fracture which triggered the earthquake was happened inside the Nojima Fault. Also investigation in the sea bed by the Ocean observatory Centre shows that the cracks occurred in Nojima Fault. This fault forms a part of a group of faults known as the "Rokko Fault', which extends from Awaji Island through Kobe City to the foot of Mount Rokko. The movement of the fault can be explained by the Tectonic characteristic of west Japan. The main reason for the big earthquakes in west part of Japan are the tectonic activities of the Eurasian, the Pacific, the North America and the Philippine plates. The collision between these plates in the central part of Honshu (Japan main island) is the main source of strain accumulation in the crust of western part of Japan. Casualty figures quickly mounted by the hour and when it was all said and done 5,472 people had lost their lives and 415,000 people were left injured. By the fourth day after the earthquake about 310,000 residents spent the night at 1,077 refugee centres. More than 350 fires broke out wiping out around 100 hectares of densely populated area. Fire fighting was virtually ineffective due to an inadequate water supply and access to fires. Lifeline facilities were severely damaged over a large area and following the earthquake, 900,000 households were left without electricity, 850,000 households were without gas, and water supply cuts affected about 2.5 million people. Nippon Telegraph and Telephone (NTT) Corp.'s 160,000 lines out of 800,000 lines were out of order. The damage to major infrastructure, especially to the elevated expressway and shinkansen (bullet train) tracks, shocked engineers, planners and the general public. According to news reports its tracks were damaged at 42 locations. The first Shinkansen train was to run 30 minutes after the time of the earthquake. Had the disaster occurred few hours later, with an average capacity of about 1,600 passengers/train, casualty rate could have been much higher. Sections of elevated Hanshin expressway toppled virtually cutting off major transport lines to the affected areas. A contiguous section supported by eighteen single columns had fallen sideways in Higashi Nada-ku. Modern buildings -- and structures retrofitted with up-to-date engineering techniques -- fared well in the Great Hyogo quake. Much of the damage occurred in traditionally built older homes and in areas near the coast where liquefaction of the soil caused instability in structures. A large number of reinforced concrete structu res were completely devastated. The economic damage estimates vary from around 100 - 150 billion dollars US. The most extensively and severely damaged structures were smaller commercial buildings (often with residences upstairs) constructed with limited engineering design and traditional homes. The smaller commercial and mixed occupancy buildings are typically framed with wood or light steel and have walls of stucco over wood slats. Many of these buildings have a large shop window in the front and lack interior walls, factors which weaken the first floor. Traditional homes, typically those built before the 1970s, have heavy tile roofs with tiles set in a thick clay and mud mortar, few partitions, and are not waterproofed which causes widespread dry rot and water damage. Little nailing is used; wood joinery is more common. Many casualties were found in damaged and collapsed traditional homes. The heavy tile roofs stressed the walls, which cracked, crumbled and often collapsed, triggering fires from broken gas pipes. The Kobe earthquake exposed more modern and engineered buildings to stronger forces than any previous earthquake. The preliminary report indicates more studies are needed to evaluate seismic codes, design practice and construction

Kobe Earthquake Essays - Seismology, Great Hanshin Earthquake

Kobe Earthquake An earthquake is defined as a shaking or trembling of the earth that is volcanic or tectonic in origin. In the case of the Great Hyogo (Hanshin) earthquake of Kobe, Japan it is tectonic in origin. This devastating earthquake which occurred on the 17th of January at 5:46 a.m measured at a whopping 7 (7.2) on the Richter scale. This was the largest recorded earthquake to ever hit Japan. According to the Japan Meteorological its epicentre was in 34.6? north and 135.0? east in the northern tip of Awaji Island with a focal depth of 14 km. According to the results of the recorded in 24 observation centre, the fracture which triggered the earthquake was happened inside the Nojima Fault. Also investigation in the sea bed by the Ocean observatory Centre shows that the cracks occurred in Nojima Fault. This fault forms a part of a group of faults known as the "Rokko Fault', which extends from Awaji Island through Kobe City to the foot of Mount Rokko. The movement of the fault can be explained by the Tectonic characteristic of west Japan. The main reason for the big earthquakes in west part of Japan are the tectonic activities of the Eurasian, the Pacific, the North America and the Philippine plates. The collision between these plates in the central part of Honshu (Japan main island) is the main source of strain accumulation in the crust of western part of Japan. Casualty figures quickly mounted by the hour and when it was all said and done 5,472 people had lost their lives and 415,000 people were left injured. By the fourth day after the earthquake about 310,000 residents spent the night at 1,077 refugee centres. More than 350 fires broke out wiping out around 100 hectares of densely populated area. Fire fighting was virtually ineffective due to an inadequate water supply and access to fires. Lifeline facilities were severely damaged over a large area and following the earthquake, 900,000 households were left without electricity, 850,000 households were without gas, and water supply cuts affected about 2.5 million people. Nippon Telegraph and Telephone (NTT) Corp.'s 160,000 lines out of 800,000 lines were out of order. The damage to major infrastructure, especially to the elevated expressway and shinkansen (bullet train) tracks, shocked engineers, planners and the general public. According to news reports its tracks were damaged at 42 locations. The first Shinkansen train was to run 30 minutes after the time of the earthquake. Had the disaster occurred few hours later, with an average capacity of about 1,600 passengers/train, casualty rate could have been much higher. Sections of elevated Hanshin expressway toppled virtually cutting off major transport lines to the affected areas. A contiguous section supported by eighteen single columns had fallen sideways in Higashi Nada-ku. Modern buildings -- and structures retrofitted with up-to-date engineering techniques -- fared well in the Great Hyogo quake. Much of the damage occurred in traditionally built older homes and in areas near the coast where liquefaction of the soil caused instability in structures. A large number of reinforced concrete structu res were completely devastated. The economic damage estimates vary from around 100 - 150 billion dollars US. The most extensively and severely damaged structures were smaller commercial buildings (often with residences upstairs) constructed with limited engineering design and traditional homes. The smaller commercial and mixed occupancy buildings are typically framed with wood or light steel and have walls of stucco over wood slats. Many of these buildings have a large shop window in the front and lack interior walls, factors which weaken the first floor. Traditional homes, typically those built before the 1970s, have heavy tile roofs with tiles set in a thick clay and mud mortar, few partitions, and are not waterproofed which causes widespread dry rot and water damage. Little nailing is used; wood joinery is more common. Many casualties were found in damaged and collapsed traditional homes. The heavy tile roofs stressed the walls, which cracked, crumbled and often collapsed, triggering fires from broken gas pipes. The Kobe earthquake exposed more modern and engineered buildings to stronger forces than any previous earthquake. The preliminary report indicates more studies are needed to evaluate seismic codes, design practice and construction

Wednesday, March 11, 2020

Five Tips for Landing Business Clients as a Writer

Five Tips for Landing Business Clients as a Writer The definition of writer can be a narrow view (â€Å"I write only women’s fiction†) to a broad view (â€Å"I use words any way people need me to†). I quickly learned to embrace the latter when I took the freelance plunge two and a half years ago, because, frankly, only pitching editors wasn’t adding up to my monthly income goals. This approach has led to a wide variety of contracts: website copy, blogs, social media posts, newsletters, emails, press releases, descriptions for online directories and more. With this approach, I was able to triple my income from 2012 in 2013. Here are five ways you, too, can land writing gigs for businesses that need content now more than ever in this fast-paced, online-heavy life. 1. Create a list of every business you’ve ever written about.Have you interviewed business owners for any of your articles? Then these folks are great people to pitch your other writing services to. Start your email 2. Make a list of businesses you’d like to write for, and pitch them.  Pitching a business owner is not that different from pitching an editor. You introduce yourself and share a couple of ideas, then follow up in a week or two. Start with flattery just like you would an editor, but instead of writing, â€Å"I loved this recent article,† say, â€Å"I love your wine† or whatever product/service they provide. Flattery works. 3. Seek businesses that do not have a blog or newsletter.Content is needed now more than ever, and if a business isn’t blogging or writing a newsletter to their fans, they are missing out on some major benefits. Offer to write one blog or newsletter for free to get your foot in the door, and share some stats about the power of blogging like this article, â€Å"Top Blogging Statistics: 45 Reasons to Blog.† 4. (Gently) point out a flaw in their online presence.Are they posting to Facebook three times a day? Do they still not have a Twitter, Pinterest, or Instagram account? Do they have a dismal online listing score on getlisted.org? Be friendly and flattering at first, but then point out the hole in their online marketing that you’ve found and offer to fill it. I’ve landed several clients this way. 5. Don’t be scared to try something new. Business owners need all kinds of support, so don’t shy away from opportunities that might involve tasks that aren’t necessarily writing related. I once ran a usability testing session for a new tech startup and had absolutely no idea what that even was up until two weeks before I led the group through the developing website. I’ve also taken more photos than I care to remember for social media even though I don’t consider myself a stellar photographer. But you learn as you go and take on each new challenge with professionalism, which will help you establish a great reputation and eventually get businesses seeking you out instead of you constantly hustling for more work. Good luck and tweet me with any questions at @ShawndraRussell.